This little post could actually have had a number of titles:
“How to make yourself look as unprofessional as possible to a potential client.”
“How to seem like a spammer even if you might not be.”
“How to lose all professional credibility.”
I could go on but I settled on, “How not to get a potential client’s attention with email” because that really is what the senders of the “cold” B2B emails that I get on a daily basis really need to take note of. The other problems could all be fixed with some of my pointers below.
“Why would we need a website?” These statements often quickly follow this question: “We’re busy enough,” or “We’ve never needed one in the past”.
The best and most informative articles found on Twitter this week on topics such as social media, marketing, blogging, design, creativity, good business practices, fun stuff and more!
Some of these marketing items might even spark a creative idea or two for your company next time you need some marketing buzz, are attending a convention, or just looking to do something a little more our of the box than what you’re used to.
Awesome video from Scott Stratten talking about the need for “unmarketing”.
Twitter provided the arena for instant connections and conversations with people you don’t know. Now wait. So do a plethora of other social media websites right? What’s so different about Twitter?
If you listen to the hype, social media is the answer to all that ails you and your company. It will increase your sales, touches and impressions by 800%…if only we could figure out how it all works.
The first behemoth of social networking, MySpace-now owned by Fox Interactive Media-is on its way to its grave, with no one to blame but itself.