create + design + market » Business Tips

What Small Businesses Can Learn From Century Old Companies

sherry — Wed, 25 Jan 2012 03:37:29 +0000

In our modern times of “dot coms” and companies that come and go, it's often easy to overlook businesses who have a long track record and have yet to go belly up in the uncertain economy.

While a lot goes into the success of a company, let alone one that's been around for over a hundred years, there are some specific examples we, as small business owners, can learn from each one of them.

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Edison vs Tesla: You Can’t Argue With Results

jeffrey — Fri, 13 Jan 2012 21:59:30 +0000

On my morning rounds I noticed this item, at The Atlantic, called Tesla's Letterhead Is So Much Better Than Edison's and I can't help but ask just what "better" means?

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Take Control of Your Web Presence: You DO Have One

jeffrey — Mon, 21 Nov 2011 00:53:22 +0000

I'm always surprised to hear businesspeople and professionals say, "I don't need a web presence". This attitude is short sighted for a lot of reasons, but its biggest problem may lie in one simple fact: whether they know it or not they already have a web presence. All businesses do.

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The DIY Dilemma: Why a Do-it-yourself Website May be a Bad Idea: Part 4

jeffrey — Fri, 16 Sep 2011 10:16:35 +0000

The last form of do-it-yourself website I'd like to discuss is the "free website builder tool" sort of thing often offered by cut-rate webhosting companies, advertising packages, and assorted other services. This may be the worst of the lot.

The DIY Dilemma: Why a Do-it-yourself Website May be a Bad Idea: Part 3

jeffrey — Tue, 13 Sep 2011 18:26:13 +0000

The latest do-it-yourself website craze is the idea that a Facebook fan page can take the place of a website. We're told that Facebook will, for all intents and purposes, take over the internet and, of course, no one can afford to be left behind in the rush. Besides, setting up a fan page is free and you can do it yourself. Frankly, this is nonsense.

The DIY Dilemma: Why a Do-it-yourself Website May be a Bad Idea: Part 2

jeffrey — Tue, 06 Sep 2011 17:47:45 +0000

Websites are showing up all over cyberspace, offering free website templates and promising you,.....well, promising you a free website template. That's pretty much it. The question of what you're supposed to do with it is left open. You'd better be ready to answer it yourself before clicking "download now", and be ready to answer a few more questions, as well.